The Lies We Tell Our Pores: Why Clean Beauty Isn’t Always the Cleanest Choice

Clean beauty. The phrase rolls off the tongue like a green juice shot—but let’s be honest, most people don’t even know what it really means. In my ten years as an esthetician, I’ve seen clients throw out everything under their sink in favor of “natural” products… only to come back with angry, inflamed skin and an even angrier wallet. So here’s the truth: not everything botanical is beneficial, and not everything synthetic is scary.

Let’s Unpack This “Clean” Label:

“Clean” has no universal definition—each brand defines it differently.

Essential oils, a staple in clean beauty, are a top cause of dermatitis in sensitive skin types.

Synthetic ingredients are often more stable, less irritating, and safer when formulated properly.

Unpopular Opinion:

Just because it smells like a lavender field and says “non-toxic” doesn’t mean it’s safe for your skin. Looking at you, coconut oil.

The Real Gold Standard:

Look for clinically tested, dermatologist-approved formulations.

Focus on barrier-friendly ingredients like ceramides, peptides, and stabilized vitamin C.

And remember: clean skin > clean marketing.

Advice from Your Skincare BFF:

Ask your esthetician before you swap your entire regimen for a TikTok-recommended “green” brand. Skincare should be about results, not just vibes.

Bottom Line:

Choose skincare that works with your skin—not just your aesthetic.